Quiz: What Marketing Dinosaur Are You?

Healthcare marketing is evolving fast. Some practices are still relying on outdated systems, while others are building scalable patient acquisition machines. Take this 2-minute quiz to discover where your practice falls on the marketing evolution scale and what may be holding your growth back.


If your website feels outdated, your SEO strategy isn’t driving traffic, or your paid advertising campaigns aren’t converting into actual patients, you’re not alone. Many healthcare providers struggle to understand which marketing efforts are helping their growth and which are holding them back. That’s exactly why we created the “What Marketing Dinosaur Are You?” quiz.

This interactive healthcare marketing quiz helps private practices, medical providers, therapy practices, wellness brands, and healthcare organizations understand how evolved their current marketing strategy really is.

Whether you’re relying heavily on referrals, experimenting with healthcare SEO, investing in Google Ads, or optimizing patient conversion funnels, this quiz will reveal where your practice falls on the healthcare marketing evolution scale.

Why Marketing Matters in Healthcare

Today’s patients expect:

  • Fast, mobile-friendly healthcare websites

  • Easy online booking experiences

  • Trust-building content and branding

  • Strong Google visibility

  • Clear service messaging

  • Seamless digital experiences

If your practice isn’t meeting those expectations, potential patients may choose another provider before they ever contact you. A strong healthcare marketing strategy combines:

  • Healthcare SEO

  • Website design

  • Conversion rate optimization (CRO)

  • Paid advertising

  • Referral growth strategies

  • Patient journey optimization

The challenge is that many practices focus on only one piece of the puzzle.

What This Quiz Measures

This quiz evaluates how your practice approaches:

  • Healthcare SEO

    • Can patients actually find your practice on Google? Are you ranking for relevant healthcare and therapy keywords in your area?

  • Website Design & User Experience

    • Does your website build trust and guide visitors toward booking an appointment — or does it create friction?

  • Conversion Rate Optimization (CRO)

    • Are website visitors converting into actual patient inquiries?

  • Paid Advertising

    • Are your Google Ads or Meta campaigns strategically generating leads, or wasting budget?

  • Referral & Reputation Growth

    • Are you intentionally building referral systems and online authority?

  • Marketing Strategy & Analytics

    • Do you understand what’s driving patient acquisition and where your growth opportunities are?

Which Marketing Dinosaur Are You?

At the end of the quiz, you’ll discover whether your practice is:

  • A Stegosaurus — stuck with outdated marketing systems

  • A Brontosaurus — stable, but struggling to scale

  • A Velociraptor — strategic and growth-focused

  • A T-Rex — dominating your healthcare market

Each result includes insights into your marketing strengths, weaknesses, and next growth opportunities.

Built for Healthcare Practices

This quiz was designed specifically for therapy practices, mental health clinics, private medical practices, wellness brands, group practices. telehealth companies, and healthcare startups.

Unlike generic marketing quizzes, this experience is tailored to the unique challenges healthcare brands face when trying to grow online while building trust with patients.

How We Helps Healthcare Brands Grow

At Rex Marketing & CX, we specialize in healthcare marketing strategies that combine:

  • SEO for healthcare providers

  • High-converting website design

  • Google Ads and paid advertising

  • CRO and patient funnel optimization

  • Content strategy

  • Brand positioning

  • Local SEO

  • UX strategy for healthcare websites

We help healthcare practices evolve from outdated marketing approaches into scalable, patient-focused growth brands. View our case studies to learn more about the success we’ve had with other businesses like yours.

Ryan Ward

Ryan Ward is the co-founder of Rex Marketing & CX. Ryan is the former Head of Growth at MyWellbeing & Pathway Labs. He has helped numerous companies grow their revenue and reach their ideal customer. He brings a wealth of industry knowledge from leading numerous startups in the healthcare and education space. He was previously the founder of Kontess, which was acquired in 2021. He has worked with small businesses and startups alike to help them increase revenue and reach more potential customers through the use of SEO, paid advertising, CRO, and more.

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Quiz: Is Your Website Driving Patient Growth?