Top 5 Marketing Agencies for Therapists and Coaches

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Need help with marketing for your therapy practice or coaching business? You’re not alone. Marketing can feel overwhelming when your passion is helping clients. Fortunately, there are specialized marketing agencies for coaches and therapists that understand your industry and can help grow your therapy practice. In this guide, we profile five top agencies that cater to therapists and coaches. For each, we cover their location, who they’re best suited for, what services they offer, why you might consider them, pricing approach, and notable work, so you can decide which partner is the best fit to help you reach more clients.

Rex Marketing & CX

Website: https://www.rexmarketingandcx.com/

Location: Based in Austin, Texas.

Best for: Growth-minded therapists, coaches, and small healthcare businesses who want more than just digital marketing—they want to elevate their entire client experience (CX). Ideal for solo practitioners, group practices, or startups in wellness and mental health who value hands-on strategy, clear messaging, and long-term brand building.

  • Why Consider Us: At Rex Marketing & CX, we believe in aligned, sustainable growth, not just clicks and conversions. Our approach blends smart digital strategy with a deep understanding of how client experience drives loyalty and referrals. We offer tailored services across SEO, paid advertising, branding, and web development, always with the end-user in mind. From launching your private practice to scaling your healthcare brand, we act as your strategic partner, making marketing feel less like a task and more like a growth engine.

  • Pricing: We offer flexible pricing with a minimum project threshold of around $1,000–$2,000.

    • Local SEO or Technical SEO projects: $200–$1,000+ (one-off campaigns)

    • Ongoing SEO & content packages: Approximately $1,500–$2,000/month

    • Digital advertising management: Custom pricing, typically as a monthly fee or percentage of ad spend

    • Web development projects: Start around $2,000, scaling based on complexity
      Our average hourly rate is about $50/hour, though most clients receive flat-rate proposals or retainers after a free strategy call.

  • Notable Work: We’ve helped MyWellbeing lower their customer acquisition costs and guided coaching brands like Own the Moment with marketing strategies that truly connect. Clients praise our ability to blend data-backed marketing with human-first branding that resonates with real audiences. Whether you’re refining a new brand or revamping a website, our results-focused, collaborative approach helps you grow with confidence.

Thrive Internet Marketing Agency

Website: https://thriveagency.com/

Location: Headquartered in Arlington, Texas.
Best for: Therapists or coaching professionals seeking a comprehensive, full-service digital marketing partner with a strong track record. Thrive works well for practices of any size that want to boost their online presence across the board.

  • What they offer: A wide range of services including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, web design and development, content marketing, and more. Essentially, Thrive can handle all aspects of digital marketing under one roof, from building a modern website to managing your online advertising and rankings.

  • Why consider them: Thrive has been in business since 2005. They take an active, results-driven approach, focusing on strategies that attract, impress, and convert new clients for your practice. If you want an agency that can do it all and has proven results (they even have dedicated campaigns for counselors and therapists), Thrive is a strong contender. They emphasize transparent reporting and have a reputation for boosting ROI through data-driven tactics.

  • Pricing: Custom pricing based on your needs. Thrive offers a free proposal, allowing you to get a tailored marketing plan and quote. While exact costs depend on scope, their full-service nature means they can scale plans for small private practices up to larger organizations.

  • Notable work: Thrive has helped therapy clinics significantly increase online visibility, for example, achieving over 500% increases in online impressions for some clients. They are highly rated in the digital marketing industry (with 100+ five-star reviews online) and have case studies showing successful SEO and PPC campaigns that drove more patient inquiries for counseling services. Many therapists credit Thrive’s team with helping them fill their calendars with clients through improved search rankings and engaging websites.

Beacon Media + Marketing

Website: https://www.beaconmm.com/

Location: Anchorage, Alaska.
Best for: Therapy practices, wellness clinics, and coaches who want a marketing team that specializes in mental and behavioral health. Beacon is ideal for small to mid-sized practices that value a compassionate, storytelling approach to marketing.

  • What they offer: Full-service digital marketing tailored to healthcare and coaching professionals. Services include social media management, paid advertising (Google Ads, Facebook/Instagram Ads), SEO, website design, branding and graphic design, video marketing, and content creation. They provide end-to-end campaign management – from creating your brand logo and website to running targeted ads and producing blog content.

  • Why consider them: Beacon Media + Marketing focuses on marketing for therapists and health professionals, so they understand the trust-based nature of your field. Their team knows that marketing a therapy practice isn’t about hard sells; it’s about empathy, education, and building trust. Beacon’s campaigns often revolve around storytelling – highlighting your expertise and the hope or solutions you provide. They have a strong track record of helping therapists grow their client base through strategies that feel authentic and professional. Beacon has won awards (including Inc. 5000 and healthcare marketing awards) for its work, and it’s trusted by notable mental health brands. If you want an agency that truly “gets” therapists and coaches, Beacon is a top choice.

  • Pricing: Beacon offers customized packages. They typically start with a free growth plan consultation to identify your needs. Pricing will depend on the services you choose (website, ads, etc.), but they are used to working with solo practitioners and clinics, so they can tailor a plan that fits your budget. Expect a monthly retainer model for ongoing services, with flexibility to scale as you grow.

  • Notable work: Beacon has delivered impressive results for a range of healthcare clients. Notably, they have run successful campaigns for organizations like Ellie Mental Health (a growing nationwide therapy clinic brand) and the Center for Grief and Trauma Therapy. Their work has led to increased appointment requests and brand recognition for clients in the mental health space. 

Cardinal Digital Marketing

Website: https://www.cardinaldigitalmarketing.com/

Location: Atlanta, Georgia.
Best for: Established therapy clinics, group practices, or coaching businesses (including multi-location practices) that are ready to scale aggressively. Cardinal is ideal for organizations looking for data-driven marketing and measurable growth, and who may require expertise in healthcare compliance and large-scale campaigns.

  • What they offer: Cardinal provides performance-focused digital marketing services: local and national SEO to improve search rankings, pay-per-click management (Google Ads and other platforms), website design and optimization, online reputation management, and social media advertising. They also excel in analytics and conversion tracking, ensuring that every marketing dollar is tied to tangible results like calls or online bookings. Cardinal’s team often builds custom marketing strategies for each client, integrating multiple channels to maximize visibility (for example, combining SEO improvements with targeted ad campaigns and conversion rate optimization on the website).

  • Why consider them: As a leading healthcare marketing agency founded in 2009, Cardinal brings deep experience in how patients search for services and what drives them to take action. They understand regulatory requirements like HIPAA, so your advertising and website will stay compliant. s.

  • Pricing: Cardinal is a premium service provider. Pricing is customized and tends to reflect their enterprise-level capabilities. Expect to engage in a monthly retainer or project-based contract suitable for a larger marketing budget. They typically work with clients who are ready to invest significantly in growth. To get exact figures, you’d start with a consultation – they’ll assess your goals and provide a tailored proposal.

  • Notable work: Cardinal Digital Marketing has an impressive portfolio in the healthcare sector. They’ve driven strong results for large behavioral health networks and medical provider groups. For example, Cardinal helped a multi-location behavioral therapy practice boost its online appointment requests by over 40% in one quarter through local SEO and targeted ad campaigns. They are also recognized in the industry, often ranking among top healthcare marketing agencies, and have case studies featuring successes like increasing a clinic’s Google search visibility dramatically, leading to more patient leads.

Sagapixel

Website: https://sagapixel.com/

Location: Cherry Hill, New Jersey

Best for: Small to mid-sized therapy practices, solo therapists, or wellness coaches who need a cost-effective marketing solution and personal, hands-on service. Sagapixel is great for practices that want to improve their online visibility (especially via SEO) without hiring an in-house team.

  • What they offer: Sagapixel is a digital marketing agency specializing in helping healthcare providers get found online. Key services include SEO (their flagship service, aimed at getting your website to rank higher on Google for therapy-related searches), pay-per-click advertising management, and WordPress website design/development optimized for search engines. They also offer content marketing (like blogging) and social media advertising. In short, Sagapixel focuses on the digital strategies that drive more organic traffic and leads, particularly for local service providers.

  • Why consider them: If ranking on Google and attracting local clients is a priority, Sagapixel has a strong track record in SEO for therapists and healthcare. They pride themselves on feeling like an extension of your team, being responsive, transparent, and educating clients along the way. Founded in 2017, Sagapixel has quickly made a name by delivering results for practices that aren’t ready to hire a full marketing staff but still want top-tier expertise. They understand the unique challenges of therapy marketing, such as reaching local clients searching for help and conveying trust through your website content. For a coach or therapist concerned about budget, Sagapixel’s more focused service menu and boutique size can mean competitive pricing and attentive support.

  • Pricing: Sagapixel offers competitive and flexible pricing packages. Many of their clients are small businesses, so they strive to provide options that deliver value for a reasonable cost. For example, they might offer standalone SEO projects or ongoing monthly plans that are more affordable than larger agencies. You can schedule a free consultation to get a quote tailored to your practice’s needs. Typically, their SEO and web design services are project or monthly retainer-based, with pricing transparency a key part of their approach.

  • Notable work: Sagapixel has helped numerous private practices dramatically improve their online presence. As a notable example, they worked with a local counseling center that previously was invisible on search engines and, after a few months of Sagapixel’s SEO work, that practice’s website began appearing in the top results for “therapists near me” searches in their city. This led to a surge in phone calls and new client bookings. Sagapixel is also well-reviewed on platforms like Clutch and Google for their work with healthcare providers. Clients often praise them for boosting website traffic and conversions. While they might not have big national brand names on their roster, their success stories at the community level speak volumes about their expertise in marketing for therapists.

Choosing the Right Agency and Next Steps

All five of these marketing agencies have proven experience in helping therapists and coaches attract clients and grow their practices. The best agency for you depends on your specific needs and goals:

  • If you want a one-stop, large team with extensive services, Thrive or Cardinal might be your go-to.

  • If you prefer an agency that understands the nuances of mental health marketing and offers a creative, compassionate touch, Beacon Media + Marketing is a strong choice.

  • For those focused on boosting local SEO and getting found on Google on a smaller budget, Sagapixel offers specialized expertise.

  • And if you value a personalized, growth-oriented approach (perhaps as a coach or new practice) with guidance on overall client experience, Rex Marketing & CX could be the perfect partner.

Marketing for therapists and coaches doesn’t have to be overwhelming. With the right agency supporting you, you can focus on what you do best, providing excellent care and guidance, while your marketing partner brings in a steady stream of new clients. Evaluate your options, ask questions, and soon you’ll be on your way to a thriving practice with a robust online presence.

If you’ve decided that Rex Marketing & CX feels like the right fit to help grow your therapy practice or coaching business, we’d love to hear from you. Our team specializes in personalized, growth-focused marketing strategies tailored to therapists, coaches, and wellness professionals.

Book your free strategy call today to explore how we can help you attract more clients, strengthen your online presence, and build a thriving, sustainable practice. Whether you’re just starting or ready to scale to the next level, we’re here to support your growth every step of the way.

Ryan Ward

Ryan Ward is the co-founder of Rex Marketing & CX. Ryan is the former Head of Growth at MyWellbeing & Pathway Labs. He has helped numerous companies grow their revenue and reach their ideal customer. He brings a wealth of industry knowledge from leading numerous startups in the healthcare and education space. He was previously the founder of Kontess, which was acquired in 2021. He has worked with small businesses and startups alike to help them increase revenue and reach more potential customers through the use of SEO, paid advertising, CRO, and more.

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