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Fresh perspectives on search, design, and marketing for the people building better healthcare businesses.
A CHANGING SEARCH LANDSCAPE
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Why AI Overviews Will Change the Way Patients Find Your Clinic
Search is evolving. Take a closer look at what that means for your practice’s visibility.
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Essential SEO Techniques for Therapy Websites
Search engine optimization (SEO) helps your therapy website appear when people in your area search for a therapist. Most clients start on Google, type something like “anxiety therapist near me,” and contact one of the first few practices they see. This guide covers the SEO techniques that move a therapy website into those top results, in the order most practices should work on them.